speciality

When you are a niche retailer, you strive fiercely to keep your customer in-store and create a point of difference with your competition. Both brand and interiors need to communicate the brand message clearly to achieve a standout retail space.
Our design expertise covers POS, visual merchandising, service areas, project management of shop-fits and design and build. From jewellery to luggage, we make the product dazzle.

Speciality retail thrives on uniqueness. We design bespoke environments that amplify what makes your brand stand out—whether it’s artisanal products, curated collections, or rare finds.

By deeply understanding your audience and product story, we create spaces that feel intimate, authentic, and perfectly aligned with your brand values.


lifestyle

With our ultra-cool surfer designers and a diverse mix of multicultural designers across all our studio teams – we deliver international lifestyle concepts from the super cutting-edge game-changers to premium beauty, back-to-basics hardware and luxury homewares.

Lifestyle brands demand spaces that embody their ethos. We craft immersive environments that blur the line between retail and experience—where customers can touch, try, and live the brand.

Through strategic zoning, sensory design, and storytelling, we ensure every moment in your store feels personal and aspirational, encouraging deeper engagement and repeat visits.


fashion

We have delivered beautifully designed fashion retail environments since the beginning. From premium jewellery to relaxed leisure and kidswear, we invest in understanding the brand DNA and customer. We consider the different shopper journeys throughout the store, from the quick impulse purchase to a wardrobe overhaul – customers need to feel special every time they visit. Heightening the customer experience makes all the difference when considering your omni-channel approach to fashion retail.

From high-end flagships to agile pop-ups, we design spaces that elevate your collections, enhance brand identity, and turn casual visitors into loyal customers.


retail

Retail design is our specialty. Design Clarity offers inspired design solutions to help position your retail brand and environment for your target customer.
You name it, we’ve done it!

Retail design is our specialty. Design Clarity offers inspired design solutions to help position your retail brand and environment for your target customer.
You name it, we’ve done it!


activation

Design Clarity offers inspired design solutions for temporary spaces and increased visibility for brands – we call this ACTIVATION.
Our experience with pop-up installations, restaurants and retailers means we understand the power of cleverly designed, high impact, versatile fixtures to attract, stimulate and start a conversation. Visual merchandising is another tool to deliver the brand DNA and adapt to different environments and targeted demographics.


visual ID

Design Clarity often asks at the start of the design process- who is your brand? Does it convey the right message to your customers? Do you like what your brand looks like and what it represents? Ok… let’s look at re-branding or refreshing your visual identity…
We do everything from name & logo generation to brand collateral applications for menus, way-finding strategies, signage, packaging design and digital communications.


brand strategy

Behind every successful brand is a clear, well-defined strategy. At Design Clarity, we help you uncover your purpose, values, and positioning—crafting a strategic framework that drives all creative and business decisions.

Through workshops, market analysis, and stakeholder engagement, we distil complex ideas into a simple, actionable roadmap. This clarity allows your brand to communicate consistently, stand out in competitive markets, and grow with confidence.


branding

Design Clarity often asks at the start of the design process- who is your brand? Does it convey the right message to your customers? Do you like what your brand looks like and what it represents? Ok… let’s look at re-branding or refreshing your visual identity…

Design Clarity often asks at the start of the design process- who is your brand? Does it convey the right message to your customers? Do you like what your brand looks like and what it represents? Ok… let’s look at re-branding or refreshing your visual identity…


insurance providers

Insurance is a promise—of support, security, and peace of mind. The spaces where these promises are delivered must reflect those values. At Design Clarity, we transform insurance offices and customer hubs into welcoming, accessible environments where clients feel informed and supported.

Through human-centred design, we create layouts that simplify consultations, improve staff workflows, and align with brand positioning. Our work helps providers build trust through transparency and design, ensuring every interaction—whether in person or hybrid—reinforces the organisation’s commitment to its clients.


retail banking

Design Clarity offers a niche specialty in retail banking design. Our learnings in this sector encourage us to question what would entice today’s customers to visit a bricks and mortar bank branch and what tangible features can we offer in-branch? Our designs aim to take the stress away from the customer experience and create clear zones (with clear signage) when working in partnership with our retail banking clients to surpass expectations and deliverables set by the brief.