RDM Role & Design for Westfield | UK
A dynamic retail environment underpinning our ongoing RDM coordination.

Merry Hill — Centre Context

A dynamic retail environment underpinning our ongoing RDM coordination.

2/5

projects
about
news
contact us
search

This exterior view highlights the scale and prominence of Merry Hill, a major regional destination. The centre’s evolving commercial landscape forms the backdrop to our RDM work—where we align tenants, landlords and delivery teams to keep the asset active and progressing.

This dusk shot of Merry Hill captures the centre as a major commercial anchor in the West Midlands—one that attracts millions of annual visits and maintains a constantly shifting retail mix. Within this environment, our RDM team operates as the connective tissue between leasing strategy, tenant design ambitions and the landlord’s operational requirements.

The illuminated façade reflects the centre’s emphasis on visibility and customer draw, but behind this public face sits a complex web of design submissions, technical approvals and operational constraints. Our remit is to manage this flow: ensuring incoming tenants meet design guidelines, resolving interface issues with neighbouring units, and coordinating with centre management to keep each project aligned with safety, access and compliance standards.

Because Merry Hill continues to refresh its offer—with both independents and national brands frequently entering or refitting—our role is less about isolated stores and more about maintaining continuity across the broader retail ecosystem. This involves steering retailers through the design process, mediating between contractors and the landlord, and safeguarding practical deliverables like services integration, signage consistency and delivery sequencing.

The image serves as a reminder of the scale and pace of the asset—an environment where effective RDM is essential to orderly, high-quality progress.

More on this project

A live view of Merry Hill’s central mall, illustrating the real-time complexities and coordination behind a large-scale RDM programme.

Merry Hill: Retail Design Management in Motio

Ensuring brand integrity and compliance within one of the Midlands’ busiest retail destinations.

Westfield Derby

A dynamic view of CastleCourt Shopping Centre’s façade, where high-traffic retail frontage meets everyday visitor flow.

CastleCourt Entrance

A bright, high-traffic atrium where seamless coordination between retailers, contractors and centre management is essential to maintaining operational flow.

Royal Victoria Place — Mall Interior

Connect with us





Join the newsletter


Locations


LONDON
The Ministry,
79-81 Borough Road,
London SE1 1DN, United Kingdom
44 20740 36132

SYDNEY
Level 3, 223 Liverpool St
Darlinghurst NSW 2010 Australia
61 29319 0933


Contact us


Legal notices


Careers