Vodafone

A Vodafone store within a bustling shopping mall, featuring a glass storefront and contemporary, open-plan design.

Low cost national rollout for Vodafone in Australia

Architectural design for various site formats, design management, authorities approvals and project implementation were all part of the remit for our work with Vodafone. Design Clarity worked on new standalone models for airport retailing, in-mall tenancies and high street locations across most states.

We offered a coordination role between client, landlord, council and contractor; in addition to our creative role with innovative and strategic brand activation solutions.

The welcome desk spans the store with a sleek, light wood finish and vibrant branding that immediately engages customers. The prominent red sign reading "We’re here to help" invites a friendly first interaction, while product displays and a nature-themed mural enhance the overall ambiance.

Another view of the Vodafone welcome desk, featuring vibrant signage and neatly arranged product displays.

The Vodafone store’s self-service desk with organized workstations and a streamlined design for convenient customer use.

The self-service desk is designed to provide customers with an efficient, user-friendly experience. Featuring a smooth, light beige countertop and arranged computer workstations, the desk offers both function and simplicity within the store’s bright, minimalist layout.

A sleek display pillar in the Vodafone store, featuring interactive screens for promotions and product information.

The display pillar in the store serves as a central interactive feature, designed with a smooth, light beige wood-like finish that complements the surrounding decor. The pillar’s vertical touchscreen displays provide a modern approach to showcasing promotions and wireless plans, making it an engaging element within the store’s well-lit and organized layout.

The customer service desk features a vibrant red and light beige color scheme, blending warmth with brand recognition for an approachable yet professional feel. Designed to provide a strong first impression, the desk is framed by light wood paneling and branded signage, creating an inviting entry point for customers.

The Vodafone customer service desk with bold branding and a welcoming, well-lit design.

Vodafone store shopfront with large glass windows, showcasing a bright, organized interior and prominent branding.

The shopfront of the Vodafone retail store creates an inviting, accessible space with expansive glass doors and windows that highlight the store's modern interior design. The layout and prominent red and white branding attract attention, while interactive displays and stand-up posters offer a glimpse into the store's offerings.

The product display wall in a Vodafone store, featuring organized plan information, smartphone displays, and a vibrant cityscape graphic.

The product display wall is thoughtfully designed to engage customers, showcasing mobile phone plans, smartphones, and promotional materials in a clean, modern layout. Light wood accents and strategically placed visuals create an inviting backdrop that allows customers to explore products and services easily.

The store’s design centers around a clean, open layout that enhances customer flow and interaction. A long, light beige counter in the foreground, displaying mobile phones and accessories, anchors the space, while a light wood-toned ceiling adds warmth and acoustic comfort. Strategic lighting and varied displays create a balanced, welcoming environment for customers to explore products and services.

A comprehensive view of the Vodafone store, showcasing sleek counters, organized product displays, and a bright, modern retail layout.

The customer service desk at Vodafone, featuring a modern design with interactive computer workstations, bold accent colors, and a visually engaging mural.

The customer service desk area is designed with clean, modern lines and vibrant accents to enhance both functionality and aesthetics. Light beige counters provide a neutral foundation for the workstations, while rich, reddish-orange stools introduce a bold contrast, adding warmth and energy to the space. The backdrop, a large textured mural, adds depth and an artistic touch, creating a welcoming yet professional environment for customer interactions.

An overview of the store layout with the Plug'n'Play island as the interactive centerpiece for product exploration.

The store’s Plug'n'Play island serves as a focal point in the open-concept layout, designed to encourage hands-on interaction with Vodafone’s latest technology. Positioned prominently, this central display allows customers to engage with products in a sleek and accessible environment, enhancing the overall shopping experience.

The Vodafone store’s Samsung display kiosk combines functionality with aesthetic appeal, showcasing Galaxy phone models alongside engaging digital content and promotional materials. The design aligns with Vodafone’s commitment to an interactive and visually appealing retail environment, inviting customers to explore the latest technology in a modern, organized setting.

A Samsung phone display kiosk in a Vodafone Australia store, featuring Galaxy models, interactive screens, and vibrant marketing visuals.